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project on marketing management for class 12 on mobile phones

Theme-[/U] Marketing Management

Design your own, like toothpaste, SOAP, etc.

Take the FMCG (Fast Moving Consumer good)

They should be included in the product:

1) Why you have chosen this product/service?

2) Find our 5 competitive brands in the market.

3) what are the rights and licenses will need to make a product?

4) what are your competing (unique selling PointUSP'S)

5) name is not your product any range? the reasons for the applicant

6) what is the name of your product?

7) Draw their capabilities?

8) draw the label of your product

9) draw a logo for your product

10) Project slogan

11) what is the sale price of your compititors-retail banking, retail, wholesale?

12) what is margin in% to the manufacturer,wholesalers, retialer?

13) how your product will be packaged?

14) What distribution channel are you going to use?

15) decision relating to warehousing. causes ofsaturate

16) That will be your sale price for the consumer, retailer, wholesalers?

17) list of 5 ways to promote your product

18) all schemes for wholesale, retail, consumers?

19) That will be your USP?

20) which means of transport you will use and why?

21) Draft social message for the labels?

22) what is the cost effective methods you follow for your product?

23) what is the cost of effectiver methods for yourcareer plans?

All of this should be as a heading or as an issue.

Basically you are developing a product on its own andwill have to decide these things about your product.the product must not be a regular name of FMCG, asLux (SOAP), Colgate (toothpaste), etc. This should be any different. As in the EG-toothpaste named "birdfly"

Below should be OK wise:




-Introduction (The Market)

-Topic In the relevant section of the

-Planning and activities during the project

-Observation and finding visit


It's execellent

A mobile phone is a portable telephone that can make and receive calls through a radio frequency link while the user is moving within a telephone service area. The radiofrequency link establishes a connection with the switching systems of a mobile telephone operator, which provides access to the public switched telephone network (PSTN). Modern mobile phone services use a cellular network architecture and, therefore, mobile phones are often also called cell phones or cell phones. In addition to telephony, mobile phones of the 2000s are compatible with a variety of other services such as text messaging, MMS, email, Internet access, short-range wireless communications (infrared, Bluetooth), enterprise applications, Games and digital photography. Mobile phones that offer these computing capabilities and more general are known as smartphones.

The first handheld handset was shown by John F. Mitchell and Martin Cooper of Motorola in 1973, using a headset weighing c. 2 kilograms (4.4 pounds). In 1983, the DynaTAC 8000x was the first commercially available handheld mobile phone. From 1983 to 2014, subscriptions to mobile phones worldwide grew to more than seven billion, penetrating 100% of the world's population and reaching the bottom of the economic pyramid. In the first quarter of 2016, the leading smartphone manufacturers were Samsung, Apple and Huawei (and "martphone sales accounted for 78 percent of total mobile phone sales").

In the early stages of radio engineering, a mobile radio mobile telephone service is envisaged. In 1917, the Finnish inventor Eric Tigerstedt presented a patent for a "pocket folding phone with a very fine carbon microphone". The earliest cell phone predecessors included analogue radio communications of ships and trains. The race to create truly portable telephone devices began after World War II, with events taking place in many countries. Advances in mobile telephony have been traced in successive "generations", starting with the first zero generation (0G) services, such as the Bell System Mobile Telephone Service and its successor, the Improved Mobile Telephone Service. These 0G systems were not cellular, they supported few simultaneous calls and were very expensive.

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